Engineering a consistent brand strategy to get better results

Supercharge your marketing with a clear and consistent brand that defines who you are as a business.

Open handbook on a table

Engineering custom brand solutions

Working together one-on-one, we craft a brand strategy that is unique to your business and shows off how you are one of a kind.

We craft a brand story using psychology and creativity to attract your ideal clients.


What makes your business special? We define it so we can communicate it!


What makes you different from everyone else out there? Why should someone pick you? We help you answer this question.


We want to do business with humans, not machines. We develop your brand personality and traits.


We create a visual style guide for your website to your graphics to your logo that fits with the messages you want to convey.

All businesses have a unique story to tell.

After years of engineering, I understand that you need a clear framework that takes the big picture into account, and then move on to the small details that sets you apart from your competition.

We work together to deliver a polished result that will showcase a professional web presence for more effective online marketing.

We Create...


The brand guidebook sets you apart from your competition as it clearly defines your brand. Say goodbye to just a stylesheet and hello to a messaging framework!


Using your brand strategy, we create a website that showcases your brand through a targeted approach. We focus on your business goals and data to grow your business.

Consulting Plans

Don't want to do a full brand strategy or website? Book a consultation where we outline an action plan that works for you and your business. Sometimes you just need a refresh...

What clients say

Lori SilvA

Pinterest Strategist

I didn’t realize how inconsistent I was, in terms of branding, links, etc.

I am so GRATEFUL that I came across her services! I would still be in the dark and wondering why things weren’t working out for me. I am so excited to get started with the changes and start seeing growth!

She was extremely respectful and knew what to say and how to say it! Not once did I feel like she “talked down” or made me feel like I was doing a horrible job with my business.

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Jennifer’s skilled at what she does and I feel like everyone could benefit from her technique. She never made me feel small; rather she guided me. She had great suggestions that I wasn’t getting anywhere else.

I feel truly blessed to have come across her, and I just KNOW that my business will be much better after taking her advice.

Renee Sullivan

Hiring Consultant


Hi, my name is Renee Sullivan from ALA Services. I'm a hiring consultant. I help minimize the amount of work it takes for a small business owner to find their ideal employee. I also help job seekers find their ideal company to work for. I take the vetting process off of the plate of a business owner. I help customize a job and I will manage any applicants that come through. I will do some screening calls and I will also do some interviews and submit my top recommendations to employers for them to do a final interview and I will help make it recommendations.

As for the job seekers. I actually go through that process as well and help them customize a resume if they need help with that and also helping with their process and finding a company that is a good fit for them and it's all about finding the right match and the right culture.

I was kind of all over the place with trying to get my message out there. After going through the exercise where Jennifer and I pinpointed keywords that describe myself and in my company, I've noticed that I'm using those words and the way I'm presenting what I'm doing with my clients and doing for my clients. I got a much better perspective and clarification in the way I'm presenting.

The biggest “AHA moment” I had was when Jennifer asked me what happens if someone doesn't work out. That prompted me to actually go through the way I was actually presenting what I do. I changed from an hourly rate to providing packages because it in those packages, it's very clear exactly what I'm going to do and how I'm going to do it. So that was a huge question that that made me really think about how I was approaching the way I present what I do.

Because I have restructured the way I'm presenting into packages, I'm getting more clients. They don't have as many questions and there they literally say “Okay I get it. I need you” and they're signing right on the dotted line right then and there. I'm getting a lot more paying clients. I have more time back because I'm spending less time having to re-clarify what I do and how I do it. It's out there with the words I've chosen and the way I've presented it.

I want to share how grateful I am to Jennifer for bringing things up to me that I didn't even think about. Knowing that I can choose my words carefully and the message that I put out there actually is true to who I am as a person and what my company stands for. So thank you for being that person and being insightful yourself to ask me the questions you need to ask in order for me to understand what I need to present to my clients.